If you like this, try…
Wines like Friulano
Friuli’s signature white: dry, nutty and savoury, formerly called Tocai Friulano. Below: what to try next, grouped by the direction you want to travel.
Refine
What do you like about Friulano?
Optional — the results below already work without it. But “I like Malbec” is at least four different preferences wearing one name, and saying which one you mean changes the answer substantially. Only qualities this wine actually has are offered.
What these words mean
- How full and weighty it is
- Body is how much the wine seems to fill your mouth — the difference between skimmed and whole milk. It comes mostly from alcohol and ripeness.
- How light it is
- A wine you can drink without it feeling like a commitment. Usually lower in alcohol as well as lighter in the mouth.
- The creamy, rounded texture
- A soft, almost dairy-like roundness. In white wine it usually comes from malolactic fermentation or from time on the lees, not from the grape.
- That it is not oaky
- No barrel character — just the fruit and the acidity. Chablis and Marlborough Sauvignon Blanc are the reference points.
- The savoury, meaty side
- Leather, olive, cured meat, dried herbs, tobacco. It is what people mean by calling a wine "serious" rather than "fruity", and it comes with age as well as with place.
- That it is properly dry
- No perceptible sugar at all. Almost all red wine is dry and a good deal of white wine is not, which is why this is a more useful thing to say about a white than about a red.
Looking for something keeping the savoury, non-fruity character and the creamy, rounded mouthfeel, while moving away from too buttery or thick, too heavy and too light or thin.
- You said you like the creamy, rounded mouthfeel and that it is too buttery or thick. Both are about texture, so they pull the same axis in opposite directions — the dislike is applied and the like is set aside.
- You said you like the creamy, rounded mouthfeel and that it is too buttery or thick. Both are about acidity, so they pull the same axis in opposite directions — the dislike is applied and the like is set aside.
Based on what you said
Ranked against the qualities you named rather than against the wine as a whole. The directions below are refined the same way.
Grüner Veltliner
curatedThe closest comparison in Central Europe: dry, textured, faintly herbal and food-shaped.
- Keeps the savoury, non-fruity character.
- Has some of the creamy, rounded mouthfeel, though less of it.
- A little less buttery or thick.
- A little less heavy.
- More light or thin, not less.
Sercial
They occupy similar territory for weight and structure.
- Keeps the savoury, non-fruity character.
- Has some of the creamy, rounded mouthfeel, though less of it.
- Substantially less buttery or thick.
- More heavy, not less.
- A little less light or thin.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Assyrtiko
They occupy similar territory for weight and structure.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Savagnin
They occupy similar territory for weight and structure.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Savennières
They occupy similar territory for weight and structure.
- Keeps the savoury, non-fruity character.
- Keeps the creamy, rounded mouthfeel.
- About as buttery or thick as the wine you started from.
- More heavy, not less.
- A little less light or thin.
Closest overall
Nearest neighbours, no change of direction.
Closest matches
The nearest overall neighbours across structure and flavour, with no deliberate change of direction.
Grüner Veltliner
curatedThe closest comparison in Central Europe: dry, textured, faintly herbal and food-shaped.
Expect: Grüner Veltliner is peppery where Friulano is nutty.
Sercial
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and sweeter.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Different grape, similar feel
Deliberately excludes the variety you already know, to find a genuinely new wine that fills the same role.
Sercial
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and sweeter.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Change the structure
Same idea, different weight, grip or freshness.
Similar but lighter
Keeps the character but reduces weight, alcohol and density in the mouth.
English still white
English still white scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Muscadet
Muscadet scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Aligoté
Aligoté scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Hunter Valley Semillon
Hunter Valley Semillon scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but lower in alcohol
Holds the character and the weight where it can, and moves specifically on strength. Note that below about 11% the choices narrow sharply, and below 5% they are mostly a different category rather than a lighter version of the same one.
Carricante
Both come from the same country.
Expect: Expect it to be lighter in alcohol, and lighter.
Etna Bianco
Both come from the same country.
Expect: Expect it to be lighter in alcohol, and lighter.
Chablis
Chablis scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter in alcohol, and lighter.
Juhfark
Juhfark scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter in alcohol, and lighter.
Similar but fuller
Keeps the character but adds weight, concentration and mouthfeel.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Similar but less tannic
For readers who find firm reds drying. Reduces tannic grip while holding flavour and weight roughly steady.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Savagnin
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Similar but more structured
More tannic architecture, for food or for ageing.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Kisi
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Rkatsiteli
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
Trebbiano Spoletino
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but fresher
Raises acidity and overall lift, usually by moving to a cooler-climate expression.
Greco
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Assyrtiko
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Savennières
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Similar but softer
Lowers acidity and sharpness in favour of a broader, gentler feel.
California Chardonnay
California Chardonnay scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be softer and rounder, and rounder and creamier in texture.
Marsanne
Marsanne scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be softer and rounder, and rounder and creamier in texture.
Pedro Ximénez
Pedro Ximénez scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be softer and rounder, and rounder and creamier in texture.
Grenache Blanc
Grenache Blanc scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be softer and rounder, and rounder and creamier in texture.
The sparkling version
Moves to a sparkling expression while holding the flavour and weight as close as possible.
English sparkling wine
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
Cava
Cava scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Crémant
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
Champagne
Champagne scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but sweeter
Adds perceptible sweetness, which also softens acidity and chilli heat.
Bual
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Sercial
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be lighter, and broader and softer.
Madeira
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Szamorodni
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
Change the flavour
Same shape, different aromatic character.
Similar but more oaky
Adds barrel character, toast and a creamier texture.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
South African Chenin Blanc
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
White Burgundy
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Australian Chardonnay
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Similar but more aromatic
More to smell before you taste — floral, fruity or spiced aromatics.
Alsace Riesling
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and more fruit-driven.
Pouilly-Fumé
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
Albariño
Albariño scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Rías Baixas Albariño
Rías Baixas Albariño scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but more restrained
For readers who find intensely aromatic wines tiring over a whole glass. Keeps the structure, turns the volume down.
Trebbiano d’Abruzzo
Both come from the same country.
Expect: Expect it to be lighter, and lighter in alcohol.
Vernaccia di San Gimignano
Both come from the same country.
Expect: Expect it to be lighter, and lighter in alcohol.
Franken Silvaner
Franken Silvaner scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and softer and rounder.
Muscadet
Muscadet scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but more floral
Pushes specifically towards rose, violet, blossom and elderflower character.
Alsace Riesling
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and more fruit-driven.
Albariño
Albariño scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Rías Baixas Albariño
Rías Baixas Albariño scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Sancerre
Sancerre scores closest to Friulano across WineHQ’s taste dimensions.
Expect: Expect it to be lighter, and lighter in alcohol.
Similar but more savoury
Moves away from primary fruit towards earth, herb, meat and umami character.
Vin Jaune
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and lighter.
Santorini Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and lighter.
Savennières
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Similar but fruitier
More obvious, generous fruit flavour, usually from a warmer climate.
Verdelho
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and fruitier.
German dry Riesling (trocken)
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and fruitier.
Alsace Riesling
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and fruitier.
Fiano
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Change the place
Keep the grape, move it somewhere else.
Same grape, cooler climate
Typically fresher, lighter and more herbal, with lower alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Same grape, warmer climate
Typically riper, fuller and more generous in fruit, with higher alcohol.
Change the mood
Safer, stranger, cheaper or more serious.
A safe next step
Well-known wines that are widely available and unlikely to surprise anyone.
South African Chenin Blanc
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Chablis
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and lighter in alcohol.
White Burgundy
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Santorini Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Something more adventurous
Less familiar wines that occupy similar territory — the interesting end of the shelf.
Sercial
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and sweeter.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
A better-value alternative
Wines that occupy similar sensory territory from regions carrying less price premium. WineHQ does not hold live prices, so this reasons from regional reputation and demand rather than from a price feed — treat it as a lead, not a quote.
Sercial
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and sweeter.
Greco
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Greco di Tufo
They occupy similar territory for weight and structure, and both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Friuli white
Both are made from friulano, and they occupy similar territory for weight and structure, both come from the same country.
Expect: Expect it to be lighter, and rounder and creamier in texture.
A step up
The benchmark expressions of the same territory, usually with more concentration, structure and ageing potential.
Santorini Assyrtiko
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and more savoury.
South African Chenin Blanc
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
White Burgundy
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Australian Chardonnay
They occupy similar territory for weight and structure.
Expect: Expect it to be lighter, and rounder and creamier in texture.
Each suggestion is scored across sixteen taste dimensions, weighted so that structure matters more than flavour, and adjusted for whether the wine actually moves in the direction you asked for. Curated links from an editor carry extra weight — but only when the editor tagged them for this direction. Nothing here is a black box; see the taste model for the full method.