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Wines like Pinot Noir

A thin-skinned, difficult, site-sensitive variety that produces the most perfumed and transparent red wines in the world. Below: what to try next, grouped by the direction you want to travel.

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What do you like about Pinot Noir?

Optional — the results below already work without it. But “I like Malbec” is at least four different preferences wearing one name, and saying which one you mean changes the answer substantially. Only qualities this wine actually has are offered.

I like…

How aromatic it is The earthy, mineral side The savoury, meaty side

But it’s a bit…

too alcoholic or warming too floral or soapy too perfumed too peppery too earthy or musty too savoury or funky

Clear all

What these words mean

That it is not too strong: Alcohol you notice as warmth at the back of the throat. Some people find it a pleasant part of a big red and some find it tiring.
How aromatic it is: Some grapes announce themselves from across the room — Gewürztraminer, Muscat, Sauvignon Blanc. Others are far quieter, and quiet is not the same as dull.
The floral character: Rose, violet, elderflower, orange blossom.
The spice: Black pepper, clove, cinnamon. Some of it is the grape — the pepper in Syrah is a measured compound called rotundone — and some is the barrel.
The earthy, mineral side: Forest floor, wet stone, mushroom, damp earth. Widely described and much less well explained than wine writing implies — the sensation is real, the causal story usually is not.
The savoury, meaty side: Leather, olive, cured meat, dried herbs, tobacco. It is what people mean by calling a wine "serious" rather than "fruity", and it comes with age as well as with place.

Looking for something moving away from too alcoholic or warming, too peppery, too floral or soapy and too savoury or funky.

Based on what you said

Ranked against the qualities you named rather than against the wine as a whole. The directions below are refined the same way.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Toro

They occupy similar territory for weight and structure.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Grenache

The structural profile is close across body, acidity and tannin, and both come from the same country.

Substantially less alcoholic or warming.
About as peppery as the wine you started from.
Substantially less floral or soapy.
Substantially less savoury or funky.

Barbera

They occupy similar territory for weight and structure.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Montsant

They occupy similar territory for weight and structure.

Substantially less alcoholic or warming.
Substantially less peppery.
Substantially less floral or soapy.
Substantially less savoury or funky.

Closest overall

Nearest neighbours, no change of direction.

Closest matches

The nearest overall neighbours across structure and flavour, with no deliberate change of direction.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

Different grape, similar feel

Deliberately excludes the variety you already know, to find a genuinely new wine that fills the same role.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Change the structure

Same idea, different weight, grip or freshness.

Similar but lighter

Keeps the character but reduces weight, alcohol and density in the mouth.

Valpolicella

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Poulsard

Both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

País

País scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be lighter in alcohol, and less spicy.

Tibouren

Both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

Similar but lower in alcohol

Holds the character and the weight where it can, and moves specifically on strength. Note that below about 11% the choices narrow sharply, and below 5% they are mostly a different category rather than a lighter version of the same one.

English still Pinot Noir

Both are made from pinot noir.

Expect: Expect it to be lighter in alcohol, and less spicy.

Grolleau

Both come from the same country.

Expect: Expect it to be lighter in alcohol, and more fruit-driven.

Schiava

Schiava scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be lighter in alcohol, and more fruit-driven.

Barbera

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Similar but fuller

Keeps the character but adds weight, concentration and mouthfeel.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Grenache

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be spicier, and cleaner and more fruit-focused.

Similar but less tannic

For readers who find firm reds drying. Reduces tannic grip while holding flavour and weight roughly steady.

Barbera d’Alba

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Barbera

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Barbera d’Asti

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Tinta Negra

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Similar but more structured

More tannic architecture, for food or for ageing.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Montefalco Sagrantino

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Sagrantino

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Similar but fresher

Raises acidity and overall lift, usually by moving to a cooler-climate expression.

Barbera

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Barbera d’Asti

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Rosso di Montalcino

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Oregon Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Similar but softer

Lowers acidity and sharpness in favour of a broader, gentler feel.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Grenache

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be spicier, and cleaner and more fruit-focused.

The sparkling version

Moves to a sparkling expression while holding the flavour and weight as close as possible.

Sparkling Shiraz

They occupy similar territory for weight and structure.

Expect: Expect it to be more fruit-driven, and lighter in alcohol.

Lambrusco Grasparossa

Lambrusco Grasparossa scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be lighter in alcohol, and more fruit-driven.

Lambrusco

Lambrusco scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be lighter in alcohol, and more fruit-driven.

English sparkling rosé

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Similar but sweeter

Adds perceptible sweetness, which also softens acidity and chilli heat.

Sagrantino

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Tinta Negra

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Tinta Barroca

They occupy similar territory for weight and structure.

Expect: Expect it to be more fruit-driven, and less spicy.

Vin Doux Naturel

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be spicier, and less floral.

Change the flavour

Same shape, different aromatic character.

Similar but less oaky

One of the commonest requests in wine. Strips oak influence while holding grape character and weight.

Castelão

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Bobal

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Refosco

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Tinta Negra

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and less spicy.

Similar but more oaky

Adds barrel character, toast and a creamier texture.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

California Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Shiraz

They occupy similar territory for weight and structure.

Expect: Expect it to be spicier, and less floral.

Napa Valley Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be spicier, and less floral.

Similar but more aromatic

More to smell before you taste — floral, fruity or spiced aromatics.

Barbaresco

Barbaresco scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more floral, and lighter in alcohol.

Nebbiolo

curated

Both are pale, perfumed, high-acid reds that reward age and reveal their site.

Expect: Dramatically more tannic. Nebbiolo demands food and patience in a way Pinot does not.

Barolo

Barolo scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and more floral.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Similar but more restrained

For readers who find intensely aromatic wines tiring over a whole glass. Keeps the structure, turns the volume down.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less floral.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less floral, and less spicy.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less floral, and less spicy.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Similar but more floral

Pushes specifically towards rose, violet, blossom and elderflower character.

Barbaresco

Barbaresco scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more floral, and lighter in alcohol.

Nebbiolo

curated

Both are pale, perfumed, high-acid reds that reward age and reveal their site.

Expect: Dramatically more tannic. Nebbiolo demands food and patience in a way Pinot does not.

Uco Valley Malbec

Uco Valley Malbec scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more floral, and lighter in alcohol.

Négrette

Both come from the same country.

Expect: Expect it to be more floral, and more fruit-driven.

Similar but less floral

Some drinkers read floral aromatics as soapy or perfumed. This holds the structure and removes them.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be less floral, and lighter in alcohol.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less floral, and less spicy.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less floral, and less spicy.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be less floral, and lighter in alcohol.

Similar but more savoury

Moves away from primary fruit towards earth, herb, meat and umami character.

Chianti Classico Riserva

Chianti Classico Riserva scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and lighter in alcohol.

Naoussa Xinomavro

Naoussa Xinomavro scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and lighter in alcohol.

Xinomavro

Xinomavro scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and lighter in alcohol.

Taurasi

Taurasi scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and lighter in alcohol.

Similar but fruitier

More obvious, generous fruit flavour, usually from a warmer climate.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be fruitier, and less spicy.

Chilean Pinot Noir

Both are made from pinot noir, and the structural profile is close across body, acidity and tannin.

Expect: Expect it to be lighter in alcohol, and less spicy.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be fruitier, and less spicy.

Morgon

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

Change the place

Keep the grape, move it somewhere else.

Same grape, somewhere else

Holds the variety constant and changes the place, which is often a bigger change than swapping the grape.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Hemel-en-Aarde Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

California Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be spicier, and less floral.

Oregon Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Same grape, cooler climate

Typically fresher, lighter and more herbal, with lower alcohol.

Oregon Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Sonoma Coast Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

English still Pinot Noir

Both are made from pinot noir.

Expect: Expect it to be lighter in alcohol, and less spicy.

Red Burgundy

Both are made from pinot noir, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and more savoury.

Same grape, warmer climate

Typically riper, fuller and more generous in fruit, with higher alcohol.

California Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be spicier, and less floral.

New Zealand Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Hemel-en-Aarde Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and more savoury.

Change the mood

Safer, stranger, cheaper or more serious.

A safe next step

Well-known wines that are widely available and unlikely to surprise anyone.

Merlot

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less floral.

Grenache

The structural profile is close across body, acidity and tannin, and both come from the same country.

Expect: Expect it to be spicier, and cleaner and more fruit-focused.

Barbera

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Montepulciano d’Abruzzo

They occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Something more adventurous

Less familiar wines that occupy similar territory — the interesting end of the shelf.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

A better-value alternative

Wines that occupy similar sensory territory from regions carrying less price premium. WineHQ does not hold live prices, so this reasons from regional reputation and demand rather than from a price feed — treat it as a lead, not a quote.

Chilean Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be lighter in alcohol, and less spicy.

Sonoma Cabernet Sauvignon

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Toro

They occupy similar territory for weight and structure.

Expect: Expect it to be less spicy, and less floral.

Morgon

They occupy similar territory for weight and structure, and both come from the same country.

Expect: Expect it to be lighter in alcohol, and less spicy.

A step up

The benchmark expressions of the same territory, usually with more concentration, structure and ageing potential.

Priorat

They occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and spicier.

Brunello di Montalcino

Brunello di Montalcino scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and spicier.

Chianti Classico

Chianti Classico scores closest to Pinot Noir across WineHQ’s taste dimensions.

Expect: Expect it to be more savoury, and lighter in alcohol.

New Zealand Pinot Noir

Both are made from pinot noir, and they occupy similar territory for weight and structure.

Expect: Expect it to be more savoury, and lighter in alcohol.

How these are chosen

Each suggestion is scored across sixteen taste dimensions, weighted so that structure matters more than flavour, and adjusted for whether the wine actually moves in the direction you asked for. Curated links from an editor carry extra weight — but only when the editor tagged them for this direction. Nothing here is a black box; see the taste model for the full method.