If you like this, try…
Wines like Mavrud
Bulgaria’s most distinctive indigenous red — dark, tannic and slow to ripen, grown almost entirely around Plovdiv. Below: what to try next, grouped by the direction you want to travel.
Refine
What do you like about Mavrud?
Optional — the results below already work without it. But “I like Malbec” is at least four different preferences wearing one name, and saying which one you mean changes the answer substantially. Only qualities this wine actually has are offered.
What these words mean
- The firm, grippy structure
- High tannin — the drying grip on your gums, like over-brewed tea. It gives a red something to hold on to with rich food, and it is what lets a wine age.
- The vanilla and oak
- Vanilla, toast, coconut, sweet spice, sometimes smoke. It comes from the barrel rather than the grape, which is why the same grape can taste completely different with and without it.
- The spice
- Black pepper, clove, cinnamon. Some of it is the grape — the pepper in Syrah is a measured compound called rotundone — and some is the barrel.
- The earthy, mineral side
- Forest floor, wet stone, mushroom, damp earth. Widely described and much less well explained than wine writing implies — the sensation is real, the causal story usually is not.
- The savoury, meaty side
- Leather, olive, cured meat, dried herbs, tobacco. It is what people mean by calling a wine "serious" rather than "fruity", and it comes with age as well as with place.
- That it is properly dry
- No perceptible sugar at all. Almost all red wine is dry and a good deal of white wine is not, which is why this is a more useful thing to say about a white than about a red.
Looking for something keeping the firm tannic structure, while moving away from too austere, too oaky or woody and too drying or too tannic.
- You said you like the firm tannic structure and that it is too drying or too tannic. Both are about tannin, so they pull the same axis in opposite directions — the dislike is applied and the like is set aside.
Based on what you said
Ranked against the qualities you named rather than against the wine as a whole. The directions below are refined the same way.
Saperavi
The structural profile is close across body, acidity and tannin.
- Has some of the firm tannic structure, though less of it.
- Substantially less austere.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Tinto Cão
They occupy similar territory for weight and structure.
- Has some of the firm tannic structure, though less of it.
- Substantially less austere.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Touriga Franca
The structural profile is close across body, acidity and tannin.
- Has some of the firm tannic structure, though less of it.
- Substantially less austere.
- A little less oaky or woody.
- Substantially less drying or too tannic.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
- Has noticeably less of the firm tannic structure.
- Substantially less austere.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Tinta Barroca
They occupy similar territory for weight and structure.
- Has noticeably less of the firm tannic structure.
- Substantially less austere.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
- Has noticeably less of the firm tannic structure.
- Substantially less austere.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Touriga Nacional
They occupy similar territory for weight and structure.
- Keeps the firm tannic structure.
- Substantially less austere.
- About as oaky or woody as the wine you started from.
- About as drying or too tannic as the wine you started from.
Sagrantino
They occupy similar territory for weight and structure.
- Keeps the firm tannic structure.
- Substantially less austere.
- A little less oaky or woody.
- About as drying or too tannic as the wine you started from.
Closest overall
Nearest neighbours, no change of direction.
Closest matches
The nearest overall neighbours across structure and flavour, with no deliberate change of direction.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Different grape, similar feel
Deliberately excludes the variety you already know, to find a genuinely new wine that fills the same role.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Change the structure
Same idea, different weight, grip or freshness.
Similar but lighter
Keeps the character but reduces weight, alcohol and density in the mouth.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Rondinella
Rondinella scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less tannic and softer.
Dornfelder
Dornfelder scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less tannic and softer.
Similar but lower in alcohol
Holds the character and the weight where it can, and moves specifically on strength. Note that below about 11% the choices narrow sharply, and below 5% they are mostly a different category rather than a lighter version of the same one.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Dornfelder
Dornfelder scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less tannic and softer.
Rondo
Rondo scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less tannic and softer.
Grolleau
Grolleau scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be less tannic and softer, and drier.
Similar but fuller
Keeps the character but adds weight, concentration and mouthfeel.
Amarone della Valpolicella
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Primitivo di Manduria
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Châteauneuf-du-Pape
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and spicier.
Touriga Nacional
They occupy similar territory for weight and structure.
Expect: Expect it to be more tannic and structured, and more oaky.
Similar but less tannic
For readers who find firm reds drying. Reduces tannic grip while holding flavour and weight roughly steady.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Amarone della Valpolicella
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and more oaky.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be less tannic and softer, and drier.
Similar but fresher
Raises acidity and overall lift, usually by moving to a cooler-climate expression.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and cleaner and more fruit-focused.
Etna Rosso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Nerello Mascalese
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Rosso di Montalcino
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Similar but softer
Lowers acidity and sharpness in favour of a broader, gentler feel.
Primitivo di Manduria
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Tinta Barroca
They occupy similar territory for weight and structure.
Expect: Expect it to be less tannic and softer, and less oaky.
Châteauneuf-du-Pape
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and spicier.
McLaren Vale Shiraz
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
The sparkling version
Moves to a sparkling expression while holding the flavour and weight as close as possible.
Sparkling Shiraz
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Lambrusco
Lambrusco scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less oaky.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and stiller.
Similar but sweeter
Adds perceptible sweetness, which also softens acidity and chilli heat.
Tinto Cão
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less oaky, and less spicy.
Tinta Barroca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and less oaky.
Lambrusco Grasparossa
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less oaky, and less spicy.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Change the flavour
Same shape, different aromatic character.
Similar but less oaky
One of the commonest requests in wine. Strips oak influence while holding grape character and weight.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Tinta Barroca
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less tannic and softer.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Similar but more oaky
Adds barrel character, toast and a creamier texture.
Pinotage
Pinotage scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and drier.
Napa Valley Cabernet Sauvignon
Napa Valley Cabernet Sauvignon scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and drier.
Barossa Shiraz
Barossa Shiraz scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and drier.
California Cabernet Sauvignon
California Cabernet Sauvignon scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and drier.
Similar but more aromatic
More to smell before you taste — floral, fruity or spiced aromatics.
Malbec
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Nebbiolo
curatedBoth are high-tannin, high-acid varieties that need time and reward it.
Expect: Mavrud is much darker and more overtly fruited; Nebbiolo is pale and more floral.
Cabernet Franc
Cabernet Franc scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Syrah
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Similar but more restrained
For readers who find intensely aromatic wines tiring over a whole glass. Keeps the structure, turns the volume down.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and more aromatic.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Tinta Barroca
They occupy similar territory for weight and structure.
Expect: Expect it to be less tannic and softer, and less oaky.
Similar but more floral
Pushes specifically towards rose, violet, blossom and elderflower character.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Touriga Nacional
They occupy similar territory for weight and structure.
Expect: Expect it to be more tannic and structured, and more oaky.
Malbec
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Cabernet Franc
Cabernet Franc scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Similar but more savoury
Moves away from primary fruit towards earth, herb, meat and umami character.
Chianti Classico Riserva
Chianti Classico Riserva scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Taurasi
Taurasi scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Barolo
Barolo scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Chianti Classico Gran Selezione
Chianti Classico Gran Selezione scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Similar but fruitier
More obvious, generous fruit flavour, usually from a warmer climate.
Touriga Nacional
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more tannic and structured, and more oaky.
Primitivo
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Primitivo di Manduria
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Zinfandel
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Change the place
Keep the grape, move it somewhere else.
Same grape, cooler climate
Typically fresher, lighter and more herbal, with lower alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Same grape, warmer climate
Typically riper, fuller and more generous in fruit, with higher alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Change the mood
Safer, stranger, cheaper or more serious.
A safe next step
Well-known wines that are widely available and unlikely to surprise anyone.
Amarone della Valpolicella
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Primitivo
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Châteauneuf-du-Pape
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and spicier.
Zinfandel
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
Something more adventurous
Less familiar wines that occupy similar territory — the interesting end of the shelf.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
A better-value alternative
Wines that occupy similar sensory territory from regions carrying less price premium. WineHQ does not hold live prices, so this reasons from regional reputation and demand rather than from a price feed — treat it as a lead, not a quote.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and fresher and more acidic.
Tinto Cão
They occupy similar territory for weight and structure.
Expect: Expect it to be less oaky, and less spicy.
Touriga Franca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more oaky.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less tannic and softer.
A step up
The benchmark expressions of the same territory, usually with more concentration, structure and ageing potential.
Amarone della Valpolicella
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Châteauneuf-du-Pape
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and spicier.
Priorat
Priorat scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Ribera del Duero
Ribera del Duero scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more oaky.
Each suggestion is scored across sixteen taste dimensions, weighted so that structure matters more than flavour, and adjusted for whether the wine actually moves in the direction you asked for. Curated links from an editor carry extra weight — but only when the editor tagged them for this direction. Nothing here is a black box; see the taste model for the full method.