If you like this, try…
Wines like Mavrud
Bulgaria’s most structured indigenous red, from the Thracian Lowlands. Below: what to try next, grouped by the direction you want to travel.
Refine
What do you like about Mavrud?
Optional — the results below already work without it. But “I like Malbec” is at least four different preferences wearing one name, and saying which one you mean changes the answer substantially. Only qualities this wine actually has are offered.
What these words mean
- The firm, grippy structure
- High tannin — the drying grip on your gums, like over-brewed tea. It gives a red something to hold on to with rich food, and it is what lets a wine age.
- The vanilla and oak
- Vanilla, toast, coconut, sweet spice, sometimes smoke. It comes from the barrel rather than the grape, which is why the same grape can taste completely different with and without it.
- The spice
- Black pepper, clove, cinnamon. Some of it is the grape — the pepper in Syrah is a measured compound called rotundone — and some is the barrel.
- The savoury, meaty side
- Leather, olive, cured meat, dried herbs, tobacco. It is what people mean by calling a wine "serious" rather than "fruity", and it comes with age as well as with place.
- The earthy, mineral side
- Forest floor, wet stone, mushroom, damp earth. Widely described and much less well explained than wine writing implies — the sensation is real, the causal story usually is not.
- That it is properly dry
- No perceptible sugar at all. Almost all red wine is dry and a good deal of white wine is not, which is why this is a more useful thing to say about a white than about a red.
Looking for something keeping the peppery, spicy character, while moving away from too austere and too drying or too tannic.
Based on what you said
Ranked against the qualities you named rather than against the wine as a whole. The directions below are refined the same way.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
- Keeps the peppery, spicy character.
- Substantially less austere.
- Substantially less drying or too tannic.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
- Has some of the peppery, spicy character, though less of it.
- Substantially less austere.
- Substantially less drying or too tannic.
Corvina
They occupy similar territory for weight and structure.
- Has some of the peppery, spicy character, though less of it.
- Substantially less austere.
- Substantially less drying or too tannic.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
- Has some of the peppery, spicy character, though less of it.
- Substantially less austere.
- Substantially less drying or too tannic.
Amarone della Valpolicella
They occupy similar territory for weight and structure, and both sit in the same style family.
- Keeps the peppery, spicy character.
- Substantially less austere.
- About as drying or too tannic as the wine you started from.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
- Keeps the peppery, spicy character.
- Substantially less austere.
- About as drying or too tannic as the wine you started from.
California Rhône blend
They occupy similar territory for weight and structure, and both sit in the same style family.
- Keeps the peppery, spicy character.
- About as austere as the wine you started from.
- Substantially less drying or too tannic.
Tinta Barroca
They occupy similar territory for weight and structure.
- Has noticeably less of the peppery, spicy character.
- Substantially less austere.
- Substantially less drying or too tannic.
Closest overall
Nearest neighbours, no change of direction.
Closest matches
The nearest overall neighbours across structure and flavour, with no deliberate change of direction.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more fruit-driven.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Corvina
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Different grape, similar feel
Deliberately excludes the variety you already know, to find a genuinely new wine that fills the same role.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more fruit-driven.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Corvina
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Change the structure
Same idea, different weight, grip or freshness.
Similar but lighter
Keeps the character but reduces weight, alcohol and density in the mouth.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and more sparkling.
Pinot Noir
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Red Burgundy
Red Burgundy scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Trousseau
Trousseau scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Similar but lower in alcohol
Holds the character and the weight where it can, and moves specifically on strength. Note that below about 11% the choices narrow sharply, and below 5% they are mostly a different category rather than a lighter version of the same one.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and more sparkling.
Pinot Noir
Pinot Noir scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Red Burgundy
Red Burgundy scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Trousseau
Trousseau scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Similar but fuller
Keeps the character but adds weight, concentration and mouthfeel.
Amarone della Valpolicella
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Argentine Malbec
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Similar but less tannic
For readers who find firm reds drying. Reduces tannic grip while holding flavour and weight roughly steady.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more fruit-driven.
Primitivo
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be drier, and less spicy.
Argentine Malbec
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Similar but more structured
More tannic architecture, for food or for ageing.
Touriga Nacional
Touriga Nacional scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more tannic and structured, and less spicy.
Mavrud
Both are made from mavrud, and both come from the same country.
Expect: Expect it to be more tannic and structured, and drier.
Sagrantino
Sagrantino scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more tannic and structured, and less spicy.
Petite Sirah
Petite Sirah scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more tannic and structured, and drier.
Similar but fresher
Raises acidity and overall lift, usually by moving to a cooler-climate expression.
Saperavi
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Areni
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Red Burgundy
Red Burgundy scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Blaufränkisch
Blaufränkisch scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Similar but softer
Lowers acidity and sharpness in favour of a broader, gentler feel.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more fruit-driven.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Argentine Malbec
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
The sparkling version
Moves to a sparkling expression while holding the flavour and weight as close as possible.
Sparkling Shiraz
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more fruit-driven.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and stiller.
Lambrusco
Lambrusco scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be less spicy, and drier.
Tawny Port
They occupy similar territory for weight and structure.
Expect: Expect it to be sweeter, and stiller.
Similar but sweeter
Adds perceptible sweetness, which also softens acidity and chilli heat.
Sparkling Shiraz
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more sparkling.
Tawny Port
They occupy similar territory for weight and structure.
Expect: Expect it to be sweeter, and less tannic and softer.
Tinta Negra
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Tinta Barroca
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and less oaky.
Change the flavour
Same shape, different aromatic character.
Similar but less oaky
One of the commonest requests in wine. Strips oak influence while holding grape character and weight.
Tinta Barroca
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and more fruit-driven.
Tinta Negra
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Lambrusco Grasparossa
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and more sparkling.
Trincadeira
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more fruit-driven.
Similar but more oaky
Adds barrel character, toast and a creamier texture.
Rioja Gran Reserva
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less oaky.
Pinotage
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
California Cabernet Sauvignon
Both sit in the same style family.
Expect: Expect it to be less spicy, and drier.
Napa Valley Cabernet Sauvignon
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Similar but more aromatic
More to smell before you taste — floral, fruity or spiced aromatics.
Pinot Noir
Pinot Noir scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Syrah
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more tannic and structured.
Malbec
Malbec scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Muscat Bailey A
Muscat Bailey A scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be less spicy, and drier.
Similar but more restrained
For readers who find intensely aromatic wines tiring over a whole glass. Keeps the structure, turns the volume down.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more aromatic.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Corvina
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Similar but more floral
Pushes specifically towards rose, violet, blossom and elderflower character.
Pinot Noir
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Argentine Malbec
Both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Syrah
Syrah scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and more tannic and structured.
Australian Grenache
Australian Grenache scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be drier, and less spicy.
Similar but more savoury
Moves away from primary fruit towards earth, herb, meat and umami character.
Rioja Gran Reserva
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more oaky.
Northern Rhône Syrah
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Taurasi
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Barolo
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Similar but fruitier
More obvious, generous fruit flavour, usually from a warmer climate.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and cleaner and more fruit-focused.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
California Rhône blend
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more herbal and green.
Change the place
Keep the grape, move it somewhere else.
Same grape, cooler climate
Typically fresher, lighter and more herbal, with lower alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Change the mood
Safer, stranger, cheaper or more serious.
A safe next step
Well-known wines that are widely available and unlikely to surprise anyone.
Zinfandel
The structural profile is close across body, acidity and tannin, and both sit in the same style family.
Expect: Expect it to be drier, and more fruit-driven.
Primitivo
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and less spicy.
Amarone della Valpolicella
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Rioja Gran Reserva
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and more restrained in fruit.
Something more adventurous
Less familiar wines that occupy similar territory — the interesting end of the shelf.
Corvina
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
California Rhône blend
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more herbal and green.
A better-value alternative
Wines that occupy similar sensory territory from regions carrying less price premium. WineHQ does not hold live prices, so this reasons from regional reputation and demand rather than from a price feed — treat it as a lead, not a quote.
Corvina
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be drier, and less spicy.
Primitivo di Manduria
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
California Rhône blend
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more herbal and green.
A step up
The benchmark expressions of the same territory, usually with more concentration, structure and ageing potential.
Amarone della Valpolicella
They occupy similar territory for weight and structure, and both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Châteauneuf-du-Pape
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Ribera del Duero
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Priorat
Both sit in the same style family.
Expect: Expect it to be drier, and more tannic and structured.
Each suggestion is scored across sixteen taste dimensions, weighted so that structure matters more than flavour, and adjusted for whether the wine actually moves in the direction you asked for. Curated links from an editor carry extra weight — but only when the editor tagged them for this direction. Nothing here is a black box; see the taste model for the full method.