If you like this, try…
Wines like Mavrud
Bulgaria’s most distinctive indigenous red — dark, tannic and slow to ripen, grown almost entirely around Plovdiv. Below: what to try next, grouped by the direction you want to travel.
Refine
What do you like about Mavrud?
Optional — the results below already work without it. But “I like Malbec” is at least four different preferences wearing one name, and saying which one you mean changes the answer substantially. Only qualities this wine actually has are offered.
What these words mean
- The firm, grippy structure
- High tannin — the drying grip on your gums, like over-brewed tea. It gives a red something to hold on to with rich food, and it is what lets a wine age.
- The vanilla and oak
- Vanilla, toast, coconut, sweet spice, sometimes smoke. It comes from the barrel rather than the grape, which is why the same grape can taste completely different with and without it.
- The spice
- Black pepper, clove, cinnamon. Some of it is the grape — the pepper in Syrah is a measured compound called rotundone — and some is the barrel.
- The earthy, mineral side
- Forest floor, wet stone, mushroom, damp earth. Widely described and much less well explained than wine writing implies — the sensation is real, the causal story usually is not.
- The savoury, meaty side
- Leather, olive, cured meat, dried herbs, tobacco. It is what people mean by calling a wine "serious" rather than "fruity", and it comes with age as well as with place.
- That it is properly dry
- No perceptible sugar at all. Almost all red wine is dry and a good deal of white wine is not, which is why this is a more useful thing to say about a white than about a red.
Looking for something keeping the earthy, savoury-mineral character and the savoury, non-fruity character, while moving away from too oaky or woody and too drying or too tannic.
Based on what you said
Ranked against the qualities you named rather than against the wine as a whole. The directions below are refined the same way.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- A little less oaky or woody.
- Substantially less drying or too tannic.
Cahors
The structural profile is close across body, acidity and tannin.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Saperavi
The structural profile is close across body, acidity and tannin.
- Has some of the earthy, savoury-mineral character, though less of it.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Etna Rosso
The structural profile is close across body, acidity and tannin.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Nerello Mascalese
The structural profile is close across body, acidity and tannin.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
- Keeps the earthy, savoury-mineral character.
- Keeps the savoury, non-fruity character.
- About as oaky or woody as the wine you started from.
- Substantially less drying or too tannic.
Australian Pinot Noir
The structural profile is close across body, acidity and tannin.
- Has some of the earthy, savoury-mineral character, though less of it.
- Keeps the savoury, non-fruity character.
- Substantially less oaky or woody.
- Substantially less drying or too tannic.
Closest overall
Nearest neighbours, no change of direction.
Closest matches
The nearest overall neighbours across structure and flavour, with no deliberate change of direction.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and leaner and more cutting.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
Different grape, similar feel
Deliberately excludes the variety you already know, to find a genuinely new wine that fills the same role.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and leaner and more cutting.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
Change the structure
Same idea, different weight, grip or freshness.
Similar but lighter
Keeps the character but reduces weight, alcohol and density in the mouth.
Pinot Noir
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Red Burgundy
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Cru Beaujolais
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Etna Rosso
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Similar but lower in alcohol
Holds the character and the weight where it can, and moves specifically on strength. Note that below about 11% the choices narrow sharply, and below 5% they are mostly a different category rather than a lighter version of the same one.
Pinot Noir
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Red Burgundy
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Cru Beaujolais
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Loire Cabernet Franc
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Similar but fuller
Keeps the character but adds weight, concentration and mouthfeel.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
Douro red
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and more floral.
Priorat
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more tannic and structured, and more oaky.
Ribera del Duero
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Similar but less tannic
For readers who find firm reds drying. Reduces tannic grip while holding flavour and weight roughly steady.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
Jumilla Monastrell
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and softer and rounder.
Similar but fresher
Raises acidity and overall lift, usually by moving to a cooler-climate expression.
Etna Rosso
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Nerello Mascalese
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
Areni
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and cleaner and more fruit-focused.
Similar but softer
Lowers acidity and sharpness in favour of a broader, gentler feel.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
Jumilla Monastrell
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and leaner and more cutting.
Mourvèdre
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and more restrained in fruit.
Languedoc red
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and spicier.
The sparkling version
Moves to a sparkling expression while holding the flavour and weight as close as possible.
Sparkling Shiraz
Sparkling Shiraz scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be cleaner and more fruit-focused, and more fruit-driven.
Lambrusco
Lambrusco scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be cleaner and more fruit-focused, and more fruit-driven.
Lambrusco Grasparossa
Lambrusco Grasparossa scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be cleaner and more fruit-focused, and more fruit-driven.
Cava
Cava scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be less tannic and softer, and less spicy.
Similar but sweeter
Adds perceptible sweetness, which also softens acidity and chilli heat.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and fresher and more acidic.
Sagrantino
They occupy similar territory for weight and structure.
Expect: Expect it to be more tannic and structured, and less spicy.
Valpolicella Ripasso
They occupy similar territory for weight and structure.
Expect: Expect it to be cleaner and more fruit-focused, and less tannic and softer.
Pinotage
They occupy similar territory for weight and structure.
Expect: Expect it to be more oaky, and more fruit-driven.
Change the flavour
Same shape, different aromatic character.
Similar but less oaky
One of the commonest requests in wine. Strips oak influence while holding grape character and weight.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and leaner and more cutting.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Etna Rosso
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Similar but more oaky
Adds barrel character, toast and a creamier texture.
Ribera del Duero
They occupy similar territory for weight and structure.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Rioja
Rioja scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Rioja Reserva
Rioja Reserva scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Tempranillo
Tempranillo scores closest to Mavrud across WineHQ’s taste dimensions.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Similar but more aromatic
More to smell before you taste — floral, fruity or spiced aromatics.
Pinot Noir
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Nebbiolo
curatedBoth are high-tannin, high-acid varieties that need time and reward it.
Expect: Mavrud is much darker and more overtly fruited; Nebbiolo is pale and more floral.
Syrah
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Cabernet Franc
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Similar but more restrained
For readers who find intensely aromatic wines tiring over a whole glass. Keeps the structure, turns the volume down.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and more aromatic.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more aromatic.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and more aromatic.
Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be more oaky, and more aromatic.
Similar but more floral
Pushes specifically towards rose, violet, blossom and elderflower character.
Pinot Noir
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Etna Rosso
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Nerello Mascalese
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Similar but more savoury
Moves away from primary fruit towards earth, herb, meat and umami character.
Chianti Classico Riserva
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and less spicy.
Chianti Classico Gran Selezione
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and less spicy.
Taurasi
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and more tannic and structured.
Barolo
They occupy similar territory for weight and structure.
Expect: Expect it to be more savoury, and more tannic and structured.
Similar but fruitier
More obvious, generous fruit flavour, usually from a warmer climate.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
California Pinot Noir
They occupy similar territory for weight and structure.
Expect: Expect it to be fruitier, and less tannic and softer.
New Zealand Pinot Noir
They occupy similar territory for weight and structure.
Expect: Expect it to be fruitier, and less tannic and softer.
Washington Cabernet Sauvignon
They occupy similar territory for weight and structure.
Expect: Expect it to be cleaner and more fruit-focused, and fruitier.
Change the place
Keep the grape, move it somewhere else.
Same grape, cooler climate
Typically fresher, lighter and more herbal, with lower alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Same grape, warmer climate
Typically riper, fuller and more generous in fruit, with higher alcohol.
Nothing in WineHQ's catalogue makes this move meaningfully from here. These are the closest wines otherwise, but do not expect them to deliver what you asked for — the honest answer is that this style does not have a good neighbour in that direction.
Change the mood
Safer, stranger, cheaper or more serious.
A safe next step
Well-known wines that are widely available and unlikely to surprise anyone.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
Pinot Noir
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less tannic and softer, and more oaky.
Red Burgundy
They occupy similar territory for weight and structure.
Expect: Expect it to be less tannic and softer, and more oaky.
Oregon Pinot Noir
They occupy similar territory for weight and structure.
Expect: Expect it to be less spicy, and less tannic and softer.
Something more adventurous
Less familiar wines that occupy similar territory — the interesting end of the shelf.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and leaner and more cutting.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
A better-value alternative
Wines that occupy similar sensory territory from regions carrying less price premium. WineHQ does not hold live prices, so this reasons from regional reputation and demand rather than from a price feed — treat it as a lead, not a quote.
Broad-leaved Melnik
The structural profile is close across body, acidity and tannin, and both come from the same country.
Expect: Expect it to be less oaky, and leaner and more cutting.
Swartland Syrah and Rhône blends
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be spicier, and more herbal and green.
Cahors
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be less spicy, and more restrained in fruit.
Saperavi
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be cleaner and more fruit-focused, and sweeter.
A step up
The benchmark expressions of the same territory, usually with more concentration, structure and ageing potential.
Châteauneuf-du-Pape
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be fruitier, and spicier.
Priorat
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more tannic and structured, and more oaky.
Ribera del Duero
The structural profile is close across body, acidity and tannin.
Expect: Expect it to be more oaky, and cleaner and more fruit-focused.
Amarone della Valpolicella
They occupy similar territory for weight and structure.
Expect: Expect it to be cleaner and more fruit-focused, and more oaky.
Each suggestion is scored across sixteen taste dimensions, weighted so that structure matters more than flavour, and adjusted for whether the wine actually moves in the direction you asked for. Curated links from an editor carry extra weight — but only when the editor tagged them for this direction. Nothing here is a black box; see the taste model for the full method.